Charm D’Bella – Brand Identity

We partnered with Charm D’Bella, a jewelry company focused on everyday luxury, to create a full brand identity that reflects their feminine, classy, and elevated style. Our work included the development of their visual language — from logo variations to brand colors, typography, and supporting assets — ensuring a cohesive and versatile identity system.

Deliverables included:
• Primary & alternate logos
• Icon variations for social media and packaging
• Luxe gold and ivory brand color system
• Typography selection and hierarchy
• Branded banners and language assets

This identity highlights Charm D’Bella’s ethos of “Shop Everyday Luxury – Just for You”, helping them establish a timeless and recognizable presence in the jewelry market.

Credits:
Creative Direction & Design – Bradley Polanco